Index plans CLMV activity to spur growth
Index Creative Village Plc, the country’s largest event organiser, plans to expand further in Indochina to cash in on opportunities arising from strong economic growth in the region. This year will see an emphasis on consumer events such as concerts, trade shows and marketing campaigns in Cambodia, Laos, Myanmar and Vietnam, said Kreingkrai Kanjanapokin, founder and group chief executive. Through its subsidiary ICVeX, Index has had a presence in Myanmar since 2011, and it will strengthen its operations there by focusing on lifestyle and entertainment events that target specific consumer groups. This activity will include organising concerts, trade shows, product showcasing and marketing campaigns to stimulate consumer spending, and develop economic and human resources to strengthen business ties between Thailand and Myanmar.