Automakers hopeful of boost as motor show kicks off today

The 38th running of the annual Bangkok International Motor Show kicks off today at Impact Muang Thong Thani with automakers crossing their fingers for the market to continue growing after finishing last year with a slight shrinkage. Altogether 768,788 vehicles were sold in the domestic market last year for a drop of 3.9 per cent, but auto companies are optimistic that the market has bottomed out and sales would reach 800,000-810,000 units this year. The BIMS is considered a sales extravaganza, with companies launching fleets of new and improved models while dangling irresistible promotions. More than 30 auto and 12 motorcycle brands are showcasing their products at the event, which goes to April 9.

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