SCG enters business start-up sphere

Yuttana Jiamtragan, vice president for corporate administration, said SCG’s corporate venture capital arm, AddVentures, would enable the conglomerate to diversify and strengthen its innovation portfolio through investment in and collaboration with regional and global start-ups, allowing SCG to improve its competitiveness in the digital age. The move was in response to the group’s realisation that rapidly changing technologies were significantly influencing changes in consumers’ needs and behaviour, creating both opportunities and challenges for entrepreneurs and corporates worldwide. The engagement with start-ups will not only allow SCG to tap into business-model innovation and cutting-edge technologies, but will also provide opportunities for start-ups in SCG’s related verticals to scale in Southeast Asia, Yuttana said.

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