Confident iflix aims high in Myanmar
Given that iflix has received more than 11,000 subscriptions within one week after its launch in Myanmar, the Kuala Lumpur-based streaming service provider is confident that it will be successful in the market as a pioneer, said Adeana Greenlee, iflix’s country manger for Myanmar. Greenlee said in an exclusive interview that Myanmar’s leap in the telecommunications sector would fuel the firm’s growth in the nation. “It is the first time that subscription video on demand [SvoD] service is available in Myanmar. So, we have set a benchmark again. We expect to be highly successful,” she said. “Myanmar is the fourth-fastest growing mobile market in the world. Many people had gone in the past few years with no phone, and jumped to [using] smart phones. So, it is definitely an important market iflix has been eyeing.”
