Lifting of farmland limit to spur exports of produce
Expansion of land limits and accumulation of land for large-scale production are expected to be the foundation for the branding of farm produce. Vietnam has become a big farm produce exporter, but most of the products are exported as raw materials and don’t bear a Vietnamese brand. A report from the National Office of Intellectual Property shows that 80 percent of Vietnam’s farm exports are sold under foreign brands. In the domestic market, 80 percent of farm produce are sold without labeling. Ministers of Agriculture and Rural Development Nguyen Xuan Cuong admitted that the quality of Vietnam farm produce is not always the same because of small-scale production. Tens of farm produce items have export turnover of $1 billion and more, but they are only exported as raw materials or preliminarily processed.
